Privacy Policy

Privacy Policy for Lead & Lounge Pet Sitting and Dog Walking

_Last updated: 20 June 2025_

At Lead & Lounge Pet Sitting and Dog Walking (“Lead & Lounge”, “we”, “us”, or “our”), we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, and safeguard your personal data when you interact with us, use our services, or visit our website. We are dedicated to handling your personal information in accordance with the Data Protection Act 2018 and the UK General Data Protection Regulation ( 1. Who We Are

Lead & Lounge Pet Sitting and Dog Walking provides pet care services to clients in the UK. For the purposes of data protection law, we are the “data controller” of your personal information.

**Contact Details:**  

Email: hello@leadandlounge.co.uk

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### 2. What Information We Collect

We collect various types of personal data to provide and improve our services, including:

**Information you provide directly:**  

- Full name  

- Address and postcode  

- Email address  

- Telephone number(s)  

- Emergency contact information  

- Details about your pets (name, breed, age, medical needs, behaviour, dietary requirements, veterinarian details, etc.)  

- Payment and billing information (bank details, card details, where applicable)  

- Any correspondence or feedback you submit

**Information we collect automatically:**  

- Details of your visits to our website (IP address, browser type, device information, pages viewed, time spent on site, etc.)  

- Cookies and similar tracking technologies (see Section 7)

**Information from third parties:**  

- References or recommendations, if provided  

- Information from payment processors or booking platforms, where applicable

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### 3. How We Use Your Information

We use your personal data for the following purposes:  

- To provide, manage, and deliver pet sitting and dog walking services  

- To communicate with you regarding bookings, updates, changes, emergencies, or feedback  

- To process and manage payments, invoices, and accounts  

- To comply with legal, insurance, and regulatory obligations  

- To personalise your experience and improve our services  

- To respond to your enquiries, requests, or complaints  

- For internal record keeping and business analysis  

- With your explicit consent, to send you marketing communications or updates about our services

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### 4. Legal Bases for Processing

We process your personal data on the following legal bases:  

- **Performance of a contract:** To provide services you have requested  

- **Legal obligation:** To comply with applicable laws and regulations  

- **Legitimate interests:** To operate and improve our business  

- **Consent:** For specific purposes such as marketing, where you have given consent

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### 5. How We Share Your Information

We treat your information with care and confidentiality. We may share your data with:  

- Trusted service providers or contractors who assist in delivering our services (e.g., backup pet carers, payment processors), but only as necessary and under strict confidentiality agreements  

- Veterinary professionals or emergency services in the event of an emergency involving your pet  

- Law enforcement or regulatory authorities, if required by law  

- Professional advisors (e.g., accountants, legal counsel), where necessary for compliance or business operations

We do **not** sell or rent your personal data to third parties for marketing purposes.

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### 6. Data Retention

We retain your personal information only as long as is necessary for the purposes set out in this policy, including for the purposes of satisfying any legal, accounting, or reporting requirements